Managing multiple client websites is a challenge—balancing site performance, security, uptime, and website support can be overwhelming. As an agency, you need a seamless solution that keeps clients happy while letting you focus on growth. That’s where white-label hosting comes in.
It allows you to offer hosting services under your own brand while relying on a trusted WordPress hosting provider for infrastructure, security, and support. No server management, no late-night tech issues—just a smooth, scalable solution that enhances your agency’s reputation.
With white-label web hosting, you can sell hosting services, create custom hosting packages, and build a profitable business—all without dealing with the complexities of infrastructure and server maintenance. Whether you’re a website designer, web developer, or an entrepreneur, this business model lets you tap into the booming web hosting business with minimal investment.
But how does it work? What makes reseller hosting profitable? And how can you leverage it to build a successful business? Keep reading as we break it all down!
Concept of White-Label Services and Hosting
White-label services are changing the game across industries, allowing businesses to sell services under their own brand without handling the technical aspects. This concept extends beyond hosting—agencies can now offer hosting services, website maintenance, and more without investing in expensive infrastructure.
How White-Label Hosting Empowers Businesses
In the web hosting business, white-label reseller hosting lets entrepreneurs and agencies resell hosting services from a larger white-label hosting provider while maintaining their own branding. Unlike traditional reseller hosting, where branding is limited, a white-label hosting business gives you full control over your service offering, from custom hosting packages to billing management and client billing.
With a web hosting company, you can provide specialized hosting services like domain name registration, automated backups, SSL certificates, and website security. Plus, with cpanel access, FTP accounts, and server resources, you can ensure optimal performance for clients’ websites.
Seahawk: A Leader in White-Label WordPress Services
When it comes to web hosting providers and white-label services, Seahawk stands out as a trusted partner for agencies and web developers. More than just a hosting provider, Seahawk offers:
- Website design and web development – Build professional, high-performance websites.
- Website maintenance – Keep sites running smoothly with backup services and server maintenance.
- WordPress migration and hacked site repair – Seamlessly move or restore clients’ websites.
With our dedicated support team, agencies can offer hosting services and WordPress solutions without hiring in-house teams. This means you can focus on growing your own hosting company while Seahawk handles the technical support and website development assistance in the background.
Know More: Best White-Website Builders
Hosting Providers Offering White-Label/Reseller Hosting
Finding a reliable white-label hosting partner can help you offer hosting services under your own brand without the headache of managing complex server infrastructures. Here are some top providers to consider:
DreamHost
DreamHost lets agencies resell their hosting services with flexibility. While it doesn’t offer a dedicated white-label or reseller plan, you can still manage multiple client sites easily.
- Custom Pricing: Set your own rates when billing clients.
- Client Management: Add customer domains and provide limited access when needed.
- Affiliate Program: Earn extra through DreamHost’s referral rewards.
- No Rebranding: Note that you must handle technical support yourself since the services can’t be rebranded.
Pricing: Starts at $12.95/month.
Learn More: DreamHost vs. SiteGround
Convesio
Convesio is built for agencies managing high-traffic WordPress sites. It offers true white-label hosting with full rebranding options, making it ideal for scaling your business.
- High Uptime: 99.99% uptime guarantee ensures reliable performance.
- White-Label Hosting: Enjoy full rebranding and co-branded billing.
- Automated Updates & Backups: Daily backups and smooth WordPress updates keep sites secure.
- Agency Plans: Scalable options like Agency Express 10 (10 sites for $150/month) and Agency Express 100 (100+ sites for $1,000/month).
Pricing: Starts at $150/month for 10 sites.
Kinsta
Kinsta offers a premium white-label hosting solution backed by Google Cloud. It’s perfect if you need robust performance and advanced tools.
- Advanced Tools: Features like staging environments and server-level caching.
- Unlimited Free Migrations: The expert team ensures smooth, zero-downtime migrations.
- Enhanced Security: Includes enterprise-level Cloudflare protection and malware removal.
- Agency Visibility: Agencies can get featured in Kinsta’s directory and even enjoy free hosting for their own site.
Pricing: Starts at $170/month (for 20 sites, with discounts for new customers).
Find Out: Kinsta WordPress Hosting Review
Cloudways
Cloudways is a flexible option that works on a pay-as-you-go model, making it perfect for agencies managing several client sites without overcommitting.
- Unlimited Applications: Host as many sites and apps as needed on one account.
- Flexibility: Choose from cloud providers like DigitalOcean, AWS, or Google Cloud.
- Managed Security: Includes automated backups, DDoS protection, and advanced monitoring.
- Team Collaboration: Role-based access makes teamwork and client management a breeze.
- Staging Environments: Test updates safely before going live.
Pricing: Starts at $11/month.
Liquid Web
Liquid Web is known for its versatile reseller hosting options, including VPS, cloud, and dedicated servers—ideal for agencies that need robust and scalable solutions.
- White-Label Options: Remove branding to present a seamless hosting experience.
- Free WHMCS License: Simplify client billing and support.
- 24/7 Expert Support: Benefit from round-the-clock technical assistance.
- Flexible Plans: Choose from VPS reseller, cloud VPS, or private cloud options.
Pricing: Starts at $99/month.
GreenGeeks
GreenGeeks stands out with its eco-friendly hosting solutions, perfect for agencies that want to support sustainability while delivering great performance.
- Unlimited Domains: Host as many websites as you need.
- Eco-Friendly: Powered entirely by renewable energy.
- White Labeling: Fully customizable branding options.
- Advanced Security: Comes with free SSL certificates and Cloudflare CDN.
- Scalable Plans: Options available for hosting up to 80 cPanel accounts.
Pricing: Starts at $19.95/month.
Keep Reading: Best Cloud Hosting Providers
How Does White-Label Hosting Work?
White-label hosting allows you to offer hosting services under your own brand without managing the technical aspects. It’s a profitable business model where a larger hosting provider supplies the infrastructure, and you handle branding, pricing, and customer management. Here’s how it works:
The Hosting Provider Supplies the Backend
A hosting provider offers the essential server resources, disk space, and technical support needed to run a web hosting business. They handle server maintenance, website security, and automated backups, ensuring optimal performance.
The Reseller Rebrands and Sells Services
As a reseller, you get a white-label hosting business setup, meaning you can sell hosting services under your own hosting company name. With access to cpanel accounts, private name servers, and reseller hosting plans, you can create custom hosting packages tailored to your clients’ needs.
Clients Receive Hosting Under Your Brand
Your customers sign up for hosting through your business, unaware that a third-party provider is managing the backend. You provide billing management, marketing tools, and dedicated support while the original hosting provider ensures everything runs smoothly.
Learn More: Best White-Label SEO Services Providers
Who Can Benefit from White-Label Hosting?
White-label hosting is a great solution for businesses and individuals looking to offer hosting services without managing the technical aspects. Whether you’re a freelancer, agency, or entrepreneur, white-label reseller hosting allows you to sell hosting services under your own brand, creating a profitable business with minimal effort. Here’s who can benefit the most:
Web Design and Development Agencies
Agencies that specialize in website development and web design assistance can add web hosting services to their service offering, creating a complete package for their clients. Instead of sending clients to a separate hosting provider, they can offer hosting services under their own hosting company and increase brand recognition while generating recurring revenue.
Freelancers Looking to Offer Hosting
Freelancers in web development, SEO, or digital marketing can resell hosting services as an additional income stream. With white-label reseller hosting, they can provide clients’ websites with optimal performance, website security, and automated backups, all without handling server management themselves.
Entrepreneurs Starting a Hosting Business
Starting a web hosting business from scratch requires huge investment in server resources and technical support. However, with white-label hosting, entrepreneurs can sell hosting services without managing the hardware. By partnering with a reliable hosting provider, they get access to cpanel accounts, billing management tools, and custom hosting packages, making it easy to manage websites and grow their business.
SaaS Companies Bundling Hosting with Their Solutions
SaaS businesses that develop custom software or software solutions can integrate white-label hosting into their products. By offering hosting alongside their marketing platforms, CRM systems, or collaboration tools, they provide a complete solution while maintaining brand identity. This approach adds value to their core business and enhances customer satisfaction.
Find Out: Best White-Label Platforms for SaaS Companies
Key Features of a White-Label Hosting Solution
A white-label hosting solution should offer all the essential tools and services needed to manage websites, provide exceptional customer support, and ensure optimal performance for clients. Here are some of the key features to look for when choosing a white-label hosting provider:
Full Rebranding Options
A good white-label hosting business allows you to sell hosting services under your own brand with a customized control panel, private name servers, and company branding elements. This ensures your clients see only your own hosting company rather than the original hosting provider.
cPanel/WHM Access
cPanel accounts and WHM (Web Host Manager) access are essential for managing clients’ websites, handling FTP accounts, setting up email services, and monitoring server resources. These tools make it easier for web developers, agencies, and entrepreneurs to oversee hosting operations efficiently.
Automated Billing and Client Management
Managing client payments and hosting accounts should be seamless. The best reseller hosting plans come with billing management systems like WHMCS or HostBill, allowing you to automate client billing, handle subscriptions, and track payments without wasting time.
Server Performance and Uptime Guarantee
Website security, fast loading speeds, and 99.9% uptime are critical. Choose a white-label reseller hosting solution with SSD storage, high disk space, automated backups, and CDN integration to ensure optimal performance for clients.
Scalability and Flexible Hosting Plans
A strong white-label hosting provider offers custom hosting packages that grow with your business. Whether you’re handling unlimited websites or just a few, flexible reseller hosting plans let you scale without needing your own infrastructure.
Dedicated Support and Security Features
A dedicated support team should be available to help with server maintenance, technical support, and backup services. Look for hosting providers that include SSL certificates, firewalls, and DDoS protection to ensure clients’ websites remain secure.
Check Out: Top Reasons to Avoid Hosting Your Own Videos
How to Choose the Right White-Label Hosting Provider for Your Business
Selecting the best white-label reseller hosting provider requires evaluating several factors. Here’s how to make the right choice:
Assess the Hosting Provider’s Services
Make sure the hosting provider’s services align with your business needs. Some providers specialize in traditional reseller hosting, while others offer specialized hosting services like managed WordPress hosting or VPS hosting.
Compare Reseller Hosting Plans
Look at the features included in different reseller hosting plans. Key things to consider:
- Disk space and server resources
- cPanel/WHM access
- Unlimited websites vs. limited hosting accounts
- Automated backups and security features
Check the Support and Uptime Guarantee
A reliable white-label reseller hosting provider should offer exceptional customer support and a 99.9% uptime guarantee. Having 24/7 technical support ensures that website management remains hassle-free.
Evaluate Pricing and Profit Margins
Check reseller hosting profitable models by comparing pricing and client billing options. Ensure you can sell hosting services at a competitive rate while maintaining a good profit margin.
Security and Performance
Security is a top priority. Make sure the provider includes:
- SSL certificates for encrypted connections
- Firewall protection
- DDoS mitigation
- Automated backups for website recovery
Final Reading: How to White-Label Your WordPress Admin Dashboard
Looking for a Reliable White-Label Hosting Solution?
Book a free consultation with our experts and let us help you scale your business.
Conclusion
White-label hosting is a powerful opportunity for agencies, freelancers, and entrepreneurs looking to offer hosting services without handling the technical aspects. By partnering with the right hosting provider, you can resell hosting services under your own brand, providing clients with secure, high-performance hosting solutions while focusing on business growth.
If you’re ready to explore white-label hosting but need guidance on getting started, book a free consultation with Seahawk. Our experts will help you understand the best solutions for your business and how to scale successfully!
