Want to make money helping local businesses get online? Selling WordPress services for small businesses could be your ticket. Many small shops and restaurants need a good website but don’t know where to start. That’s where you come in with selling website services. Simple WordPress development for sites would work well for businesses and earn you the reputation of a digital agency worth its salt.
It’s not all smooth sailing, though. You’ll need to learn some tech skills and help you retain picky clients. Plus, there’s lots of competition out there.
Challenge alert: Convincing business owners who think they don’t need a website!
Also, heads up: Pricing your services right can be tricky at first But if you’re good with people and willing to learn, this could be a solid business idea. Next thing, you’ll have to keep up with web trends and tech changes is a constant job.
Ready to give it a shot? Let’s dive into what you need to know to start selling website services to local businesses.
Outsource to Expand Operations of Selling Website Services
So, you’re diving into selling website services to local businesses. Great move! But here’s a game-changer: outsourcing WordPress services to experts like Seahawk. By outsourcing major website tasks such as development, support, maintenance, and security to Seahawk, you can focus more on growing your business and less on the technical details. Let’s break it down.
Why Outsource?
- Boost Productivity: With Seahawk handling the heavy lifting, you can take on more projects and deliver faster.
- Ensure Quality: Seahawk guarantees high-quality results, keeping your clients happy and your reputation strong.
- Free Up Your Time: Focus on what you do best—connecting with clients and expanding your reach.
- Handle Multiple Projects: Seahawk has the capacity to juggle several projects at once, helping you scale effortlessly.
- Access to Custom Solutions: Tailored WordPress development to meet your clients’ unique needs.
- Ongoing Support: Continuous help with migrations and other technical issues ensures smooth operations.
- Advanced Expertise: Tap into the skills and experience of seasoned professionals.
- Stay Updated: Seahawk uses the latest tools and technologies.
- Enhance Security: Professional firms like Seahawk provide robust security measures to protect your clients’ sites.
Why Seahawk?
Choosing the right partner for outsourcing is crucial. Seahawk offers exceptional white-label WordPress outsourcing services, making them a standout choice for agencies like yours.
- Expert Developers: Access top-notch developers who can handle diverse and complex projects.
- Flexible Pricing: Pay only for the services you need with Seahawk’s transparent and flexible pricing model.
- Comprehensive Services: Seahawk delivers complete, best-in-class services, ensuring your clients get the best.
- Quality Focused: High standards and exceptional quality output are their trademarks.
- Cutting-Edge Technology: Leveraging the latest technology to boost user experience and drive revenue.
- Reliable Delivery: Fast, on-time project delivery within budget helps build your reputation and earn repeat business.
- Affordable: Get top-tier services without breaking the bank, making Seahawk a smart and economical choice.
Steps to Offering Website Services for Businesses
Got your toolkit ready? Let’s walk through how to offer website services that’ll make local businesses sit up and take notice. These steps will help you turn your tech skills into a money-making machine.
Step 1: Conduct Comprehensive Site Audits
First things first, you need to know what you’re working with. This step is all about digging into the nitty-gritty of a business’s current online presence.
Start by taking a good, hard look at their existing website (if they have one). What’s working? What’s not? Is it easy to use? Does the website load fast? These are the kinds of questions you’ll be answering.
Here’s what you should focus on:
- Check how the site looks and works on different devices
- See how fast pages load
- Look at how easy it is to find important info
- Check if the site shows up as trends in Google searches
Your goal is to spot problems and find ways to make things better. This audit gives you a roadmap for improvements and helps you show businesses exactly why they need your help.
Get More Insights: Discover Top Tips for Business Name: Your Ultimate Guide
Step 2: Paint a Digital Masterpiece (in Pixels!)
Now comes the fun part – designing a website that’ll knock their socks off. This is where you get to flex your creative muscles and show businesses what’s possible.
Start by sketching out some ideas. Think about what the business does and who their customers are. Your design should match their brand and make it super easy for visitors to do what they came to do, whether that’s buying something or booking an appointment.
Some key things to keep in mind:
- Make the site look good on phones, tablets, and computers
- Use colors and fonts that fit the business’s style
- Make sure important info is easy to find
- Add features that make the site useful, like online booking or a product catalog
Check This Out: Premium & Feature-rich WordPress Themes for Agencies
Step 3: Speak the Language of Cold, Hard Cash!
Here’s where you put on your business hat. It’s time to show your clients how a great website can boost their bottom line.
Don’t get bogged down in tech talk. Instead, focus on what matters to business owners: making more money. Explain how a good website can:
- Bring in more customers
- Make it easier for people to buy or book
- Help the business show up in local searches
- Make the business look more professional and trustworthy
Use real examples if you can. Maybe you helped a restaurant increase reservations by 30% with online booking. Or perhaps a shop saw its online sales double after you redesigned the site. These kinds of stories make your pitch much more powerful.
More Insights: Steps to Develop a Profitable Website Creation Business
Step 4: Position Your Agency as a Long-Term Digital Partner
You don’t want to be just another web designer. You want to be the go-to tech buddy for local businesses. Here’s how to make that happen:
Think beyond just building a website. Offer to stick around and help keep things running smoothly. This could mean:
- Fixing any issues that pop up
- Keeping the site updated and secure
- Adding new features as the business grows
Talk to your clients about their future plans. Maybe they want to start selling online or need a booking system down the road. By understanding their goals, you can suggest ways to make their website grow with their business.
Remember, it’s easier to keep a client than find a new one. By offering ongoing support with a support catalog like us at Seahawk, you’re not just making more money – you’re building relationships that’ll pay off for years to come.
Step 5: Serve Up a Buffet of Web Delights
Not every business needs the same thing from a website. That’s why it’s smart to offer different options. Think of it like a menu at a restaurant:
- Basic package: A simple but good-looking site that gets the job done
- Standard package: More features, maybe some basic SEO work
- Premium package: All the bells and whistles, plus ongoing WordPress support
Let clients pick and choose what they want. Some might just need a basic site to start, while others might want the works. By offering choices, you make it easier for businesses to say yes.
Pro tip: Create a simple chart that shows what’s included in each package. This makes it easy for clients to compare and decide what’s best for them.
Unable to Expand Offerings for Having a Lean Team?
Take white-label services to bridge the gap. We won’t tell! Our white-label solutions are tailored for small agencies and executed by expert teams needing minimum hand-holding.
Step 6: Flex Your Digital Muscles
Time to show off a bit! But remember, it’s not about bragging – it’s about proving you know your stuff.
Start by putting together a portfolio of your best work. Include:
- Before and after shots of websites you’ve improved
- Stats that show how your work has helped businesses (like more visitors or sales)
- Quotes from happy clients singing your praises
When you’re talking to potential clients, drop in some knowledge that shows you’re an expert. For example:
- Explain how you can make their site show up better in local searches
- Talk about ways to make their website load faster
- Suggest ideas for using their website to get more customer reviews
The goal is to make them think, “Wow, this person really knows what they’re talking about!” When you do that, you become more than just a web designer – you become a trusted advisor they’ll want to work with.
Read More: Best WordPress Website Builder Alternatives: Do-it-for-me Services
Step 7: Seal the Deal with Irresistible Extras
Want to stand out from the crowd? Offer a little something extra that makes businesses say, “Where do I sign?” Here’s how to sweeten the deal:
Think beyond just building a website. What else do local businesses need help with online? You could offer:
- Help set up and manage social media accounts
- Basic search engine optimization to help them show up on Google
- A simple email newsletter system to keep in touch with customers
These extras don’t have to be complicated. Even small additions can make your offer much more attractive.
Now, let’s talk about making your agency unique. What can you offer that others don’t? Some ideas:
- A custom app that links to their website
- A chatbot to answer common customer questions
- Regular website check-ups and performance reports
The key is to offer something that solves a real problem for your clients. Maybe you notice lots of local restaurants struggle with online ordering. You could create a simple, affordable ordering system just for them.
Remember, these extras aren’t just about making more money. They’re about solving problems and making life easier for your clients. When you do that, you become more than just a web designer – you become a valuable partner they can’t do without.
Pro tip: Don’t overwhelm clients with too many options. Pick a few extras that really shine and focus on those. You can always add more later as your skills grow.
Read More: Most Effective Ways to Generate Leads for Digital Agencies
How to Offer Exclusive Features to Differentiate Your Agency
Want to stand out from the crowd? Let’s talk about some special touches that’ll make your agency the talk of the town. These add-ons are problem-solvers that’ll make your clients’ lives easier.
Exclusive Design Elements
First up, let’s make your websites look amazing and unique:
- Create custom icons, graphics, or fonts just for your clients. It’s like giving their brand a digital makeover.
- Develop your own premium themes, like SeaTheme developed by the creatives at Seahawk, and make sure it’s fast, easy to use, and Google-friendly.
Advanced Analytics and Reporting
Numbers can tell a powerful story. Here’s how to use them:
- Set up tools like Google Analytics to track how the website is doing.
- Use heatmaps to see where people click and scroll on the site.
- Turn all that data into easy-to-understand reports.
Don’t just throw numbers at your clients. Explain what the data means and suggest ways to make things even better. This shows you’re not just a designer – you’re a partner in their success.
Personalized Training and Support
Teaching is part of the job. Here’s how to do it right:
- Offer training sessions to show clients how to update their own website.
- Create simple guides they can refer to later.
- Assign a specific person or team to help each client when they need it.
The goal is to make clients feel confident about their website, not dependent on you for every little change.
Custom Integrations and API Development
This might sound techy, but it’s really about making things work smoothly:
- Help connect the website to other tools the business uses, like their booking system or inventory tracker.
- If needed, create custom ways for different systems to talk to each other.
Think of it as being a digital handyman. You’re not just building a website—you’re making sure it integrates with all the other tech the business uses.
Did You Know?
The Financial Upside of Outsourcing WordPress Services
In Parting: Your Next Steps
The key to long-term success lies in staying curious, adapting to new trends, and always putting your clients’ needs first. Remember, you’re not just building websites – you’re helping dreams take digital shape.
Ready to jump in? Here’s what you can do right now:
- Pick one local business you know. Look at their website. What could be better?
- Learn one new skill this week. Maybe it’s basic SEO or how to make a site load faster.
- Create a simple package of services. What can you offer that solves a real problem?
- Reach out to a business owner you know. Ask about their online challenges.
- Start building your portfolio. Even if it’s just mock-ups, it’s a start.
Every expert was once a beginner. You don’t need to know everything to get started. What matters is that you begin.
