Which one is the right choice: Contentful or WordPress? Choosing the right Content Management Software product is essential for businesses to maximize their potential and produce genuine customer value. This blog will compare two top CMS platforms, WordPress vs Contentful, to help you select the best solution. 

Indeed, WordPress is the world’s most popular CMS software, and it powers around 35% of all websites on the internet. Over the last few years, many content-specific web services tried or are still trying to compete with WordPress. And one such contender – Contentful; this is not just another CMS platform; instead, it is a content and infrastructure management platform that has taken headless development to new heights. 

What is a Content Management System (CMS)?

A content management system, also known as CMS, is a software application used to manage the creation and modification of digital content.

Using CMS, organizations can create, manage, and modify various forms of content on a website via a human-friendly interface. You can even quickly use the CMS software without the need for HTML  knowledge or specified technical knowledge. The platform also allows multiple users to log on & contribute content to a website. 

What is WordPress?

WordPress platform

WordPress is currently the most popular CMS platform that enables web design and content management. In addition, developers can create different themes and plugins to customize their website as WordPress is an open-source structure.

Without building your components, anyone can create a website with little to no PHP, CSS, or HTML skills. Instead, they can choose from countless pre-built plugins, themes, and modern page builders like Elementor.

What is Contentful?

Contentful homepage

Introduced in 2013, Contentful is a Berlin-based headless CMS that offers a content infrastructure that allows companies to deliver digital products and experiences faster and on a larger scale. Contentful unifies the content in a single hub, distributes it via APIs on any digital platform, and makes the content directly editable in an intuitive web app. In addition, the platform works to make integration seamless, an extensible framework that ties an existing tech stack with Contentful’s CMS.

WordPress vs Contentful – A Comparison

Popularity & Brand Longevity-

Popularity Comparison of WordPress and Contentful

No other CMS platform can even beat WordPress in popularity & brand longevity. Even in Contentful’s comparison blog: Contentful vs. WordPress vs. Drupal, they mentioned –

“WordPress powers 39.5% of the internet. WordPress is indeed the most popular giant that every other CMS gets compared to”

WordPress has come a long way, and there’s no denying that WordPress claims to be the most popular & more established among CMS platforms.

Moreover, its open-source design makes it ideal for both experienced & newbie programmers.

Ease of Use

WordPress makes it easy to set up your account, and the installation process takes less than 5 minutes. There is no need for technical knowledge to use all WordPress features. Content creators can use WordPress’s all-in-one suite to publish content and design their websites.

In contrast, Contentful can be challenging to handle API rules and final rendering without the help of a web development team. 

As per reviews, Contentful 

only offers excellent customer support to their Team & Enterprise users.


The main disadvantage of having a WordPress site is its unscalability. It means you cannot choose the database provider of your choice and one site requires one server, which makes it a little unmanageable.

In contrast, Contentful is cloud-based and can scale up dynamically as needed, as it provides both CMS and Infrastructure services. 


Indeed, WordPress defeats Contenful from a features perspective. Check the below image to make your choice easier.

WordPress vs Contentful comparision
Features Comparison between WordPress and Contentful


The main disadvantage of having a WordPress site is its unscalability. It means you cannot choose the database provider of your choice and one site requires one server, which makes it a little unmanageable.

In contrast, Contentful is cloud-based and can scale up dynamically as needed, as it provides both CMS and Infrastructure services. 


In comparison to Contentful, WordPress is much cheaper. You can easily create a WordPress account with a subscription for less than $30/month.

While if we talk about the Contentful subscription cost, the starting price of this platform is $489/month. With flexible plans available, WordPress outperforms Contentful. With your WordPress website, you can do whatever you want.

Customer Service

WordPress is a free and open-source platform; therefore, it doesn’t offer specialized customer support beyond its expert system. However, many posts, blogs, and articles are available on the internet to find answers to your and perform any operation possible on WordPress. 

As per reviews, Contentful also offers excellent customer support, and Team & Enterprise users can leave a mail to the Contentful team members. 


WordPress offers many security plugins from a security perspective that you can use to keep your website safe and secure from malicious activity.

Furthermore, always ensure that your WordPress website is regularly up-to-date.


While Contentful depends on programmers to customize APIs for the final user interface (UI). For instance, Developers who use Gatsby get benefits from serverless rendering. In addition, these APIs offer static site generators with implied security and significantly fewer malicious attacks.

WordPress vs. Contentful: A Quick Comparison

Basis of ComparisonWordPressContentful
Popularity & Brand LongevityHighLow
Ease of UseEasyDifficult
Customer SupportTieTie,

Choose WordPress for Your Business Website

To wrap up, Contentful is a new, groundbreaking addition to the headless Content Management System (CMS) market. However, WordPress is still the growth leader and will remain the leader in CMS platforms until Contentful catches up. 

WordPress is the best option for those with little or no programming experience. Anyone can design their websites and manage content efficiently without the help of web developers.

Want to build a website on WordPress? Get in touch with us! From website planning to its maintenance, we can help you! We at Seahawk have a qualified and dedicated WordPress designers team to take your business to the next level.

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