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Best WordPress Quiz Plugins (Free & Premium)


Quizzes have become a quintessential tool for driving engagement on websites. Major platforms like BuzzFeed have revolutionized how we perceive quizzes, shifting from mere pastime activities to powerful engagement drivers that captivate readers. For instance, when BuzzFeed asks, “Which Harry Potter Character Are You?” it’s not just a fun question. It’s a strategic move that hooks readers, keeps them on the site longer, and often prompts them to share results on social media.

In fact, according to NewsWhip, some of BuzzFeed’s most engaging content in March 2017 were quizzes. And it’s not just BuzzFeed; sports giants like ESPN also harness the power of quizzes to gauge opinions and engage fans.

However, creating these interactive quizzes doesn’t require a degree in development or a massive budget. With the right WordPress quiz plugin, you can generate questions, add answers, and even integrate images. Beyond engagement, these plugins can serve as marketing tools, helping collect emails and build a robust mailing list.

So, if you’re looking to amplify engagement on your site with quizzes that resonate, keep reading. We’ve curated a list of the best WordPress quiz plugins, ensuring you can find one that aligns perfectly with your needs.

Why Add Quizzes to Your Site? Key Benefits Explained

Quizzes have undeniably emerged as powerful tools for elevating user engagement on websites. Whether they are BuzzFeed-style personality quizzes or knowledge-based tests, these interactive elements captivate audiences, ensuring they not only stay longer on a platform but also interact more meaningfully. But the magic of quizzes extends far beyond just entertainment. Let’s delve deeper into the compelling advantages of integrating quizzes on your website:

Lead Generation and Data Collection

Quizzes can serve as effective gateways to gather visitor information. By prompting users for their email addresses before revealing results or offering downloadable insights, you can build your mailing list or collect valuable demographic data, aiding customer segmentation.

Amplified Social Exposure

Who doesn’t love sharing a flattering quiz result? When users disseminate their quiz results on social platforms, it propels your website’s branding, leading to increased traffic and potentially higher conversion rates, all at virtually no cost.

Boosted SEO Efforts

By understanding what your audience is curious about through quizzes, you can tailor your content to meet their search intent better. This not only enhances user experience but can also position your site favorably on search engine results pages (SERPs).

Enhanced User Engagement

Quizzes act as interactive magnets. They entice visitors to engage, reducing bounce rates significantly. The longer a user stays, the better it reflects on your site’s value proposition in the eyes of search engines.

Boost Your Website with Interactive Quizzes

Ready to engage your audience and gather valuable insights? Let’s make your website more interactive with the perfect WordPress quiz plugin.

Best Quiz Plugins for WordPress

Now, let’s explore the best WordPress quiz plugins for your website!

Quiz & Survey Master


Plugin Stats:

  • Downloads: 40,000+
  • Rating: 4.8/5
  • Notable features: Timer, media integration, modular premium add-ons

Quiz & Survey Master stands out for its high user ratings and versatility in quiz design. It provides an intuitive interface to craft quizzes, including multimedia elements directly within quiz questions.

Benefits of this WordPress Quiz Plugin:

  • Media Integration: Easily embed videos or images within quiz questions to make them more engaging.
  • Timer Functionality: Encourage quicker responses by setting a timer, which is also displayed on the browser tab.
  • Flexible Premium Options: Choose from individual premium features without buying the entire package.
  • Email Notifications: Users receive results and feedback directly in their email after quiz completion.
  • Additional Features: Offers unique utilities like user hints and login prerequisites for taking quizzes.

Downsides of this WordPress Quiz Plugin:

  • The premium version might be pricey.
  • Potential theme compatibility issues might arise occasionally.

Find: Best WordPress Accessibility Plugins For 2023

Quiz Cat


Plugin Stats:

  • Downloads: 5,000+
  • Rating: 4.6/5
  • Notable features: User-friendly drag-and-drop builder, extensive customization capabilities, Gutenberg integration

Quiz Cat gives users a BuzzFeed-esque quiz experience but with added versatility. Seamlessly integrate images within the quizzes, offer unlimited questions, shuffle answers randomly, and provide custom results messages to users.

The core features of Quiz Cat are available for free. However, if you wish to enhance its capabilities, a reasonably priced one-time upgrade is available, unlocking features like personality quiz creation and enhanced social sharing.

Benefits of this WordPress Quiz Plugin:

  • User-Friendly: Features an intuitive interface that ensures compatibility with all WordPress themes and is mobile-responsive.
  • Language Flexibility: Allows quiz translations, catering to a global audience.
  • Unique Features: Offers the ability to shuffle answers and provides custom completion messages.
  • Premium Enhancements: The pro version boasts spreadsheet exports, email marketing integration, and Facebook Pixel support.

Downsides of this WordPress Quiz Plugin:

  • The main plugin interface is available only in English.
  • Language adjustments require filters, making it less ideal for beginners.
  • Quizzes operate in distinct modules, limiting media embedding and other content formatting options.

Read: Top 5 Best WordPress Plugins To Use

WordPress Viral Quiz


Plugin Stats:

  • Downloads: 7,000+
  • Notable features: Robust email marketing integrations, multilingual capabilities, Google Analytics compatibility
  • Price: $36 for a regular license

Among the many BuzzFeed-inspired quiz plugins, WordPress Viral Quiz stands out. Exclusively available on CodeCanyon, this plugin provides a sleek BuzzFeed-like design with captivating thumbnail images and diverse results.

The customization process is straightforward, ensuring a seamless experience. The plugin’s viral attributes, combined with its myriad of features, make WordPress Viral Quiz a sought-after choice for many.

Benefits of this WordPress Quiz Plugin:

  • Email Capture: In-built feature to aid in growing your email list.
  • Diverse Quiz Types: Create personality and trivia quizzes to suit different audiences.
  • Incentivized Sharing: Encourages users to share quizzes on social platforms to view results.
  • Analytical Insight: Track quiz performance with integrated analytics.
  • Monetization Options: Insert ads and use the browser refresh function to enhance revenue.

Downsides of this WordPress Quiz Plugin:

  • Limited Styles: Only offers BuzzFeed-inspired designs, namely personality and trivia quizzes.
  • Potential User Annoyance: Mandatory social sharing and browser refreshing might deter some users.
  • Restricted Marketing Integration: Email captures are post-quiz only. Pre-quiz email prompts aren’t supported.
  • Incompatibility: Some leading email marketing platforms might not be supported.

Further reading: Best WordPress AI Plugins

ARI Stream Quiz

ARI Stream Plugin

Plugin Stats:

  • Downloads: 3,000+
  • Rating: 5/5
  • Notable features: Browser refresh capability, seamless email marketing integrations
  • Price: Free with premium options starting at $17

ARI Stream Quiz stands out as a cost-effective yet feature-rich option. Despite being free, it offers integral features such as email capture settings, compatibility with top-tier email marketing platforms like MailChimp and AWeber, and the ability to craft personality and trivia quizzes.

For those looking for an edge, premium packages are available. These offer advanced features, enhancing user engagement and shareability.

Benefits of this WordPress Quiz Plugin:

  • Social Sharing: Facilitates the sharing of quizzes across social platforms.
  • Email List Growth: Built-in email marketing tools help expand your subscriber list.
  • Exceptional Support: Offers premium-level support even with the free version.
  • Advanced Premium Features: “Force-to-share” capabilities and improved social sharing tools come with the premium packages.

Downsides of this WordPress Quiz Plugin:

  • Quiz Type Limitation: Restricted to only personality and trivia quizzes.
  • Media Integration Hurdle: While media can be integrated, it demands HTML coding knowledge.

Read more: Best WordPress Redirect Plugins (Free & Paid)

Thrive Quiz Builder


Plugin Stats:

  • Downloads: 20,000+
  • Notable features: quiz flow, A/B testing, badge builder
  • Price: $99/year

Thrive Quiz Builder stands out as a premier quiz plugin for WordPress, boasting a user base of over 21,000 website owners. Designed to simplify the quiz-making process, it eliminates the need for coding while still offering intricate quiz designs.

Benefits of this WordPress Quiz Plugin:

  • Diverse Quiz Types: With options ranging from right/wrong, number, and percentage to personality and survey, you’re spoiled for choice.
  • Pre-made Templates: Kickstart your quiz creation process using a collection of ready-to-use templates.
  • Dynamic Results: Enhance engagement by offering users personalized content based on their quiz outcomes.
  • Opt-In Gates: A strategic tool to grow your email list, requiring users to input their contact details before unveiling their results.
  • Comprehensive Analytics: Gain insights into user behaviors, understanding quiz start and completion rates, and pinpointing drop-off locations.
  • Badge Editor and A/B Testing: Craft unique badges for achievers and test variations of your quizzes for optimal results.

Read: Reading Time WordPress Plugins

Wrap Up

Incorporating quizzes into your WordPress site is not just about offering interactive content; it’s a strategic move that can bring numerous benefits. From growing your email list to obtaining insightful data about your audience, quizzes can be powerful tools in your digital arsenal. Whether you’re aiming for engagement, lead generation, or to provide value to your visitors, there’s a quiz plugin out there that fits your needs. It’s clear that with tools like Thrive Quiz Builder, creating and integrating quizzes has never been more straightforward and effective. As you embark on your quiz-making journey, align your quiz goals with your overall business objectives, and you’ll see positive results.

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