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In color theory, a split-complementary color scheme comprises a primary color and the two colors on either side of its complement. This creates a dynamic, vivid, and balanced palette. The split-complementary color scheme is often used in web design as it is eye-catching. It is essential to use this scheme thoughtfully, as too much contrast […]
When it comes to digital design, there are many different ways to achieve a desired look. One common technique is called “feathering.” Feathering is used to smooth out the edges of a feature. It’s a simple way to add a bit of polish to your design. There are a few different ways to feather an […]
A control panel is a graphical user interface that allows users to interact with a computer system or application. It typically provides tools for managing, configuring, and monitoring the system or application. Benefits of Using a Control Panel Using a control panel for your web hosting account has many benefits. Features of the Control Panel […]
Compression is reducing the size of data files so that they can be more easily transmitted or processed. In the case of web design, compression can refer to both the size of the HTML code and CSS file and the size of the images. There are two main types of compression: lossy and lossless. Lossy […]
CGI is a protocol that allows for creating dynamic, interactive web pages. It is a set of standards that define how information is exchanged between the web server and the web browser. CGI scripts are written in various programming languages, such as Perl, C++, and Java. These scripts are executed on the server side and […]
When cropping in web design, you are essentially taking away parts of your original image to create a new one. The process can be used to improve image composition, remove unwanted elements, or simply to change the orientation. Mostly, cropping is done with the help of an image editor, though some web design software also […]
Dots per inch (DPI) measures the resolution of an image file, usually in reference to printing. The term can also be used when discussing monitors, although pixels per inch (PPI) is more accurate for display devices. Generally, the higher the DPI of an image, the crisper and more detailed it will look when printed. When […]
When it comes to vector images, one of the most popular formats is EPS. EPS stands for Encapsulated PostScript and is a file format for vector images containing text and graphics. Graphic designers and printers often use EPS files as they provide a high level of quality and can be easily scaled up or down […]
A lossy compression is a form of data compression where detail is deleted as the file size is decreased. A usual lossy compression method is JPEG. When a JPEG image is compressed, some data is lost and cannot be recovered. The amount of detail lost during compression depends on the quality setting used when the […]
A drop shadow is a graphical effect that creates the illusion of depth on a two-dimensional surface. A drop shadow is usually made by giving an object or element a darker color on one side and a lighter color on the other. This can be done with traditional art supplies like paint, but it’s more […]
When it comes to web design, the term “extender” refers to a piece of code used to extend the functionality of a web page or web application. In other words, an extender adds new features or functionality to an existing web page or application. Types of Extenders There are many different types of extenders used […]
JPEG files are a type of image file that is commonly used on the internet. They are compressed image files that contain digital data. JPEG files are often used for web graphics because they can be made smaller than other image files without losing quality. When you save a JPEG file, you can choose the […]
Kerning is the space between individual letters. It’s a common term in web design, and it’s used to create even spacing between text elements. By default, most browsers will apply a certain amount of kerning to text, but you can adjust the kerning manually. Kerning is essential for two reasons: first, it can make the […]
A grid is a map of vertical and horizontal lines that helps align images and text within a document. It is purely hypothetical, meaning it does not exist in reality but is merely a mental construct used to help organize information. Benefits of Using a Grid Using a grid when creating a document has many […]
Gradient is a design technique in which one color or portion of an image appears to fade into another. It is commonly used to create backgrounds, buttons, and other graphical elements. There are two types of gradients: Linear and Radial. Linear gradients are created by blending two or more colors along a line, while radial […]
In website design, the term “midline” can refer to the horizontal line that runs through the middle of the lowercase letters in a font. This is the exact definition of typography. The midline is an essential aspect of font design because it affects the overall legibility and readability of the text. When designing a website, […]
An orphan is a word or very short line that appears at the end of a paragraph. An orphan can also be an opening line in a paragraph that appears alone at the bottom of a page. Examples of Orphans in Writing There are many examples of orphans in writing. One example is a word […]
Pixel is the smallest element of an image on a computer. It is also known as a picture element. Pixels are usually square but can be any shape. A pixel has two parts: the value and the coordinate. The value is the pixel’s color, and the coordinate is the pixel’s position in the image. How […]
A PDF, or Portable Document Format, is a file format that is best used to represent documents and presentations. PDFs are widely used because they can be viewed on any device, including computers, laptops, smartphones, and tablets. They can also be printed out easily. PDFs are usually created in programs like Microsoft Word or Adobe […]
Pantone is a company that creates and maintains color standards for the printing and design industries. The Pantone Matching System (PMS) is a standardized color reproduction system. Using the PMS, designers, and printers can accurately match colors when reproducing a design. PMS is used in various industries, including graphic design, fashion, product design, and manufacturing. […]
Lossless compression is a type of data compression where the original data can be recovered exactly from the compressed data. This contrasts lossy compression, where some information is lost during the compression process. It is often used for archiving data or transmitting data that cannot tolerate any loss of information, such as medical images or […]
PNG, or Portable Network Graphics, is a file format for storing images. Unlike JPEG, PNG is lossless, meaning no image quality is lost when compressed. PNG also supports transparency, making it ideal for web design and graphics. Benefits of PNG File Formats There are many benefits of using the PNG file format. Learn: Introduction To […]
Resolution is a way of measuring the sharpness and level of detail in an image. A higher resolution usually indicates a larger file size, representing the amount of data within the image, like pixels or dots. When discussing the resolution, it’s essential to consider the digital image resolution (the number of pixels in an image) […]
In color theory, rectangular (or tetradic) colors are four colors that are two pairs of complementary colors. The pairs usually comprise a primary color and its complementary color. For example, the four colors could be red, green, blue, and yellow (primary colors) or orange, purple, aqua, and pink (secondary). Rectangular colors can create very harmonious […]
Most people are familiar with serif and sans serif fonts, even if they don’t know the terms. Serif fonts are the ones with the small lines attached to the end of each stroke, while sans serif fonts are the ones without those lines. There’s a lot of debate about which is better for web design. […]
A stem is the primary vertical stroke in a letter. It’s used in the letter “B” and the diagonal line “V.” What is the purpose of a Stem in Web Design? The purpose of a stem in web design is to provide a vertical stroke that can be used to create various shapes and letters. […]
Saturation is the intensity of a color. The higher the saturation, the more vibrant the color. The lower the saturation, the more muted the color. Saturation is an essential factor in web design because it can help create a certain mood or feeling. For example, using highly saturated colors can give a website an energetic […]
When it comes to online marketing, the term “reinclusion” refers to restoring a website or other online asset that has been removed from Google’s search results. This can happen for various reasons, but the most common is due to a manual action taken by Google. Manual actions are generally taken when Google believes a site […]
In web design, visual hierarchy is the arrangement of elements on a page according to their importance. This can be done using colors, sizes, and layouts. By creating a visual hierarchy, you can ensure that your users will see the most crucial information and can navigate your site easily. Visual hierarchy is important to remember […]
A typeface is a design collection of characters, including letters, numbers, and punctuations. A typeface may be used for printed content or on a website. Examples of popular typefaces include Times New Roman, Helvetica, and Arial. When choosing a typeface for your project, it is essential to consider the readability of the characters as well […]
When it comes to typefaces, weight refers to the thickness of the stroke‘s width. Common examples of importance include demibold, light, and bold. In general, heavier typefaces are more suitable for headlines, while lighter typefaces work better for body text. That said, there are no hard and fast rules – it ultimately comes down to […]
X-height is one of the most important aspects of a font design. It plays a significant role in the overall appearance and readability of the text. The x-height is the distance between the midline and baseline of a letter. It can also be referred to as the ascender, cap height, descender, or extender. The x-height […]
In web design, white space is the blank space surrounding an object. It is also known as negative space. White space can create balance and visual interest in a design. Too much white space can make a design look empty and uninteresting, while too little can make it look cluttered and busy. The use of […]
The ZIP file format is a popular way to compress and combine several files into one folder. ZIP files are compressed files that do not lose any data to become smaller and are quickly restored by unzipping the ZIP file. ZIP files are often used to distribute large amounts of data, such as software or […]
A widow is the section of text at the end of a paragraph that spills over into the following column or page. This can often happen when a paragraph is too long to fit on one page, and the extra text “widows” onto the next page. While this may not seem like a big deal, […]
Watermarks are a common sight on photos on the web and in print. They are used to identify the owner of an image and prevent visual content theft. Most watermarks are simple text or logo images placed over a photo’s top. They are usually transparent, not wholly to obscure the image beneath them. Watermarks can […]
A vector image is a digital image that uses mathematical equations to construct lines and shapes. This means that vector images can be resized without losing quality, making them ideal for print and web design use. Vector images are usually created in software programs such as Adobe Illustrator. Benefits of Using Vector Images Some benefits […]
When it comes to web design, there are a lot of different fonts out there to choose from. But what are terminal fonts? Simply put, terminal fonts end a stroke that doesn’t include a serif. So why would you use a terminal font in your web design? Well, there are quite a few reasons. For […]
In web design, tint is the degree to which a color is lightened or darkened by adding white or black. Tints are created by adding white to a color, which lightens the hue, or by adding black, which darkens it. The amount of white or black added determines the degree of lightness or darkness. For […]
Triadic colors are a color scheme in which three colors are combined at degrees from each other on the color wheel. It is often considered the best color scheme for web design because it creates a balanced and harmonious look. When using triadic colors, choosing one color as the dominant or primary color is essential, […]
Pixels per inch (PPI) measure image resolution according to the number of pixels in a given image section. In other words, PPI is a measure of the pixel density of an image. The higher the PPI, the greater the pixel density and, thus, the higher the resolution. Generally speaking, images with a high PPI will […]
Negative space plays an essential role in the design and can be used to create visual interest, balance, and contrast. It is the space surrounding a design, whether a webpage or a single image. When used effectively, negative space can help to draw the viewer’s attention to essential elements of a design. Negative space can […]
The RGB color model is used for web design because monitors transmit light in these colors. The three primary colors in the RGB model are red, green, and blue. When these colors are combined in different proportions, they can create a wide range of colors. For example, the result is white when all three colors […]
The tail is often one of the most decorative elements when it comes to the design of letters. In this article, we’ll be taking a closer look at tails in lettering, including what they are and how they can add interest to your designs. So, what exactly is a tail? A tail is a descending […]
Typography has many strokes, from the thick, heavy strokes of an extra black typeface to a hairline typeface’s fine, delicate strokes. The thickness of a stroke is usually measured in points; the thinnest possible stroke is 0.5pt, while the thickest possible stroke is 72pt. Different Types of Strokes Typography has four types of strokes: the […]
There are four square colors on the color wheel. They are evenly spaced from each other. These colors are called square colors because they are equally spaced from each other on the color wheel. Benefits of Using Square Colors in Web Design There are several benefits of using square colors in web design: Tips for Choosing […]
When mixing paint, shade refers to the amount of black added to a hue to create a darker color. Adding more or less black allows an artist to create a wide range of colors, from very light pastels to deep, dark hues. Shade is essential in painting and other art forms, as it can help […]
Open Type is the current standard in font formats. It contains both the screen and printer font versions in a single file and is compatible with Windows and Mac. The file extension for open type fonts is .otf. Some popular open type fonts include: Benefits of Open Type Fonts Open type fonts offer many benefits […]
Most people think of hue as simply “color.” However, in web design, hue has a more specific meaning. Hue refers to the dominant color in a color scheme. For example, if you were creating a website with a green color scheme, green would be the hue. Different Types of Hues Different hues can be created […]
Hexadecimal code, or “hex code” for short, is a color code used in HTML and CSS to designate a specific color. The code consists of six hexadecimal digits (0-9 and A-F) representing the color’s red, green, and blue components. The first two digits represent the red component, the second two represent the green component, and […]
Leading, also known as line spacing, is the vertical space between lines of text. It is a fundamental element of typesetting and plays a vital role in the overall readability of a piece of writing. The word “leading” comes from the metal strips that separate lines of type in a printing press. In the days […]
The Graphics Interchange Format, or GIF, is a file format for images developed by CompuServe in the early 1990s. It has become one of the internet’s most widely used image file formats. GIFs are often used for small image files with few colors and designs or animated images. GIFs are typically saved in an 8-bit […]
HTML (HyperText Markup Language) is the standard language for creating web pages and applications. Cascading Style Sheets (CSS) and JavaScript form a triad of cornerstone technologies for the World Wide Web. It is used to structure the content for display on the web. CSS is used to style that content for visual appeal. JavaScript can […]
Four types of fonts exist: Serif, Sans Serif, Script, and Decorative. Serif fonts have small lines at the ends of the main strokes of the letters, while Sans Serif fonts do not. Script fonts have a cursive or handwritten appearance, while Decorative fonts can be anything that is non-standard or attention-grabbing. When choosing a font […]
Descenders are the parts of letters that extend below the baseline. They can be found in letters like “g” and “y.” Many people think that descenders make words look more elegant and stylish. How to Identify Descenders in Typography? Descenders are the parts of letters that extend below the baseline. When you’re trying to identify […]
When it comes to web design, contrast is essential. Contrast is the difference in visual properties between two elements. It can create visual interest, highlight important information, and make elements pop. Contrast can be created using color, size, typeface, whitespace, and other design elements. When used effectively, contrast can help guide users through your content and […]
When creating a color scheme for your website, remember a few things. First, you’ll want to choose a limited color palette. This can be anywhere from 2-5 colors and should include light and dark shades. Next, you’ll want to create a contrast between your foreground (text) and background colors. And finally, you’ll want to use […]
The CMYK color model is a subtractive color model used in color printing that describes how specific colors are produced using the four ink colors of cyan, magenta, yellow, and black. When a color image is printed on paper, each pixel comprises tiny dots of these four colors. The shades and tones of these colors […]
When it comes to choosing colors for your website, you may be wondering what complementary colors are and how they can be used in web design. Complementary colors are those that are opposite each other on the color wheel. When used together, they can create a striking and eye-catching look. While you don’t have to […]
Designers use the color wheel to help create pleasing color combinations. A color wheel is a tool that shows relationships between colors. Colors opposite each other on the wheel are called complementary colors. Colors next to each other are called analogous colors. The color wheel can be divided into warm and cool colors. Most websites […]
In typography, cap height is the height of a capital letter above the baseline for a particular typeface. It is typically measured from the top of the capital letter to the baseline. The cap height for a given typeface may vary depending on the design of the typeface. For example, some typefaces have tall capitals, […]
In web design, an Ascender is part of a lowercase letter that extends above the x-height of the main body of text. The x-height is the height of the main body of lowercase letters in a typeface. The ascender height is typically higher than the x-height and adds visual interest or contrast to a design. […]
Design alignment is about creating a sense of order and visual stability in your design. It’s the process of deliberately lining up elements on your page, so they feel unified and cohesive. Good alignment gives your design a clean, organized look. It helps lead the eye smoothly through the composition, making even the most complex […]
Analogous colors are those that sit next to each other on the color wheel. They usually match well together and create a harmonious look. You can create a monochromatic or complementary color scheme using analogous colors in web design. Monochromatic schemes use different shades and tints of one color, while complementary schemes use two colors […]
Baseline is the invisible line that anchors all elements on a page. It gives a design its structure and prevents everything from floating around aimlessly. The placement of a component on the baseline dictates its relationship to other elements on the page, which is why it’s such an essential part of website design. When designing a […]
An image sprite combines combined images into a single image file. The advantage of using an image sprite is that it reduces the number of HTTP requests that need to be made, which can improve the performance of a web page. When using an image sprite, the individual images are combined into a single file […]
A landing page is a web page that allows you to capture a visitor’s contact information through a lead capture form. A lead capture form typically asks for a visitor’s name, email address, and phone number. Landing pages are used in online marketing campaigns, such as pay-per-click (PPC) advertising, to drive leads and conversions. The […]
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