Today’s web space is evolving faster than the speed of light, giving rise to digital competition. This is why digital marketing is an effective way to grow and expand your business and stay ahead of the competition.
However, it’s worth noting that with tons of other responsibilities and tasks demanding your attention, how can you efficiently create, refine, and maintain a flexible digital marketing strategy?
Enters, AimLogic. It helps businesses flourish in digital marketing by offering innovative tools that connect them with the right audience and stay ahead of the competition. Their focus is on providing data-driven solutions that make it easier for clients to improve their strategies, grow their customer base, and achieve great results online.
However, AimLogic needed to keep up with its online presence and functionalities as a digital marketing firm to reach and help its clients. This is why they reached out to Seahawk, Custom UI Figma to WordPress, and set up the functionalities needed on the website to reach potential clients.
Let’s see how our team addressed their problem and achieved the desired results for the client.
Project Overview
- Website: aimlogic.com
- Project Duration: 2 months
- Location: San Diego, USA
- Service: Digital Marketing
- Requirement: Figma to WordPress (Custom UI Design & Development)
Problem Statement
As a digital marketing product firm, AimLogic had to scale up its website image and functionality so that users could easily navigate and understand its services. As forward-thinking as they were, they recognized the need to build a website that matched their ambition.
They wanted more than just a routine update; they needed a site that truly reflected their innovative spirit and made life easier for their clients. So, they came to us for a Custom UI project, starting with a design in Figma and bringing it to life through WordPress.
Upon further discussion, they also wanted to set up the functionality, making it simple for users to schedule demo calls. This new functionality would help them connect with clients and stand out in the competitive marketing space.
So, we had two things to take over: the design and integration of new functionality into the match client’s website vision.
Our Solution
When AimLogic approached us, they had a clear vision: They needed a website makeover that showcased their cutting-edge digital marketing services and made it incredibly easy for users to schedule demo calls.
Over the span of two months, we transformed Aimlogic’s website from a design concept in Figma to a fully functional WordPress site. The standout feature was the Calendly integration, which made scheduling demo calls straightforward and hassle-free.
Here’s how we tackled the project to turn their vision into reality:
Getting to Know Aimlogic
To kick off the project, we started by analyzing the client’s needs. We prioritize communication and understanding at Seahawk to achieve 100% transparent results. With detailed discussions with their team, we gathered insights about their brand, target audience, and specific website requirements. This step was especially important to ensure we were on the same page and could deliver exactly what they envisioned.
Crafting the Design in Figma
With a solid grasp of their needs, our design team started to work on Figma. We created a custom UI that was visually striking and user-friendly. Our goal was to design a website that captured Aimlogic’s innovative spirit and made it easy for visitors to find what they needed quickly.
Developing on Staging
Once Aimlogic approves the design, we will set up a staging environment to start the development process. This is where the design came to life. We built out the homepage exactly as approved and then moved on to developing the subpages, ensuring everything stayed consistent and cohesive.
Integrating Scheduling Functionality
One major focus of the client was to make it simple and easier for clients to schedule dmeo calls via website. We implemented a Calendly booking feature directly on the website. This integration allowed potential clients to book demo calls easily, enhancing the user experience and streamlining the scheduling process.
Fine-tuning and Quality Assurance
After developing the site on the staging environment, we waited for Aimlogic’s final approval. Once we got the green light, we ran extensive quality assurance checks. We tested the site across various devices and browsers to ensure it performed flawlessly, catching and fixing any issues before the official launch.
Launching the Site
Finally, once everything was tested and approved, we moved the website to the live server. The team coordinated with Aimlogic to get the necessary server details and managed the transition smoothly. After the launch, we continued to monitor the site to ensure it was running smoothly and addressed any post-launch issues promptly.
Results Achieved
Our work with Aimlogic really paid off, and here’s how:
Effortless Scheduling with Calendly
One of the biggest wins was integrating the Calendly booking feature. This change made it super easy for potential clients to schedule demo calls directly from the website. It streamlined the whole process and made connecting with Aimlogic a breeze for users.
Revamped Website Design and Functionality
We gave Aimlogic’s website a major makeover. The new design, crafted in Figma and developed into WordPress, now reflects their innovative approach perfectly. The site looks fresh and modern, and it’s much easier for visitors to navigate, leading to a better overall user experience.
Smooth Workflow and Efficient Execution
Our team’s efficient workflow was key to the project’s success. We managed everything from design to launch with a well-organized approach, meeting deadlines and delivering high-quality results. This efficiency kept everything on track and ensured we hit all the project goals.
Enhanced User Experience
With the updated design and new functionalities, Aimlogic’s website now offers a more engaging experience. Visitors can quickly find what they’re looking for and schedule demo calls without any hassle. This has likely led to more interactions and potential new clients.
Client Feedback
At Seahawk, we look forward to the client’s feedback and satisfaction with the results achieved. Happy clients are our topmost priority, and we never fail to accomplish that.
The client was really happy with how everything turned out. They especially loved the Calendly booking feature we added—it made scheduling demo calls a lot easier for their visitors. They also mentioned how much they appreciated their website’s fresh design and improved functionality, which captured their innovative vibe.
Here’s the full review:
Wrap Up
As we wrap up, it’s clear that Seahawk never fails to deliver. Our Figma to WordPress Custom UI process is as seamless as you desire your website to be. As a WordPress company, we always strive to follow the process and bring out the best results for your business.
So, look out for more such case studies and contact us for the best WordPress services on the go!
