What is Backlink in WordPress? How to Get Backlinks?

A backlink is a simple link from any website, web page, or online directory (source) to your site. Simply put, If any other website on the internet adds the link of your website to their website, it is called a backlink of your website.

Importance of Backlinks

A backlink is an important component of the search engine algorithm, SEO, and overall website growth strategy.

A backlink is a two-way communication between websites.

For example, John recently wrote an essay on a sporting event that was interesting.

Another blogger, Sam, links to John’s essay in her comment. Using her well-known online publication site, she develops a backlink to John’s post.

As her article appears on a well-known website, many other websites will link to it. The article receives a useful backlink from a trustworthy source, which boosts the authority of the online publication site.

It’s a win-win situation in the end!

Types of Backlinks

  1. Nofollow Backlink – A Nofollow tag is an HTML property that tells search engines that the hyperlink must be ignored because it has no bearing on rank or visibility.
  1. Dofollow Backlink – A Dofollow tag tells bots to go to a specific link and follow it. They pass on quality backlinks and help your website achieve a high page rank.

When we talk about SEO in this decade, one of the most contentious topics is always ‘backlinks.’ There are countless opinions based on a person’s own experiences and how their site has impacted their visibility and reputation.

Backlinks to the notion are constantly being built by SEO firms and marketing firms. There are plenty of seasoned SEO professionals that claim to have a strategy for avoiding penalties.

What Is the Best Way to Get Backlinks?

It takes time and huge efforts to build backlinks to your website. Here are seven easy techniques to begin developing high-quality backlinks for any website.

Conclusion

Backlinks are a crucial aspect of SEO, and as your website grows older and you continue to publish high-quality content, you’ll automatically attract them. While it’s crucial to understand what backlinks are and how they affect your ranking in search results, developing backlinks quickly is unneeded and diverts your attention away from other critical tasks.

Get more related articles on WordPress best practices, troubleshooting techniques, and other tips on our blog page, and to know about all WordPress terminologies and other basic definitions, visit our glossary page.

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